Rouge Magazine

Rouge Magazine was created for my Adobe InDesign class. The requirements were to include at least four articles and/or stories.
I was inspired by Paint & Sip classes and how it is such a carefree and relaxing way to unwind after a stressful day.

ClientBCIT Term 3Year2017Tools UsedAdobe InDesign, Adobe Photoshop, Adobe Illustrator

Process

Branding

I created Rouge Magazine’s brand to be bright and colorful to represent Paint & Sip classes. I used some red, orange, and beige tones to visualize the “wine” aspect of the brand. I also incorporated some brighter tones, such as purples, blues, and greens, to symbolize the “painting” part.

For the typography, I decided to use a mixture of Serif and Sans-Serif typefaces. When you think of wine, it is usually known as a classy and elegant drink. I used the serif typeface, Vidaloka, as the main font because it illustrates the same traditional and classy vibe as wine. I mixed it with sans-serif typefaces, Gotham and Roboto, to illustrate the more modern and fun approach that painting represents.

Final Thoughts

Since the first year of my program focused heavily on digital design, I was excited to design something for print. Considering that this was my first time using Adobe InDesign, it was a little tricky to understand how to use it at first. Eventually, I got the hang of it and I’m proud of the outcome!